“During the first 100 days of our administration, we will take the first steps towards accomplishing the recommendations set forth by the 2014 Brick Transition Team. The overall goals are to improve our quality of life and to make Brick a better, more affordable place to live. This plan will help us cut costs, increase non-tax revenues, and make government more efficient and responsive to the community.” - Mayor John G. Ducey
Here is the 100 Day Plan for Brick Township.
Township Cost Cutting/Saving Measures
1. Brick Township paid more than $2 million in overtime in 2013. Conduct a comprehensive review of overtime costs to identify ways to reduce overtime.
2. Explore options for shared services and bulk purchasing to save taxpayers money.
3. Review existing shared services agreements to make sure they are actually saving money.
4. Explore energy aggregation opportunities for Brick’s municipal government and the community at large.
5. Roll back all raises and promotions that were made in the final 90 days of the previous administration until they can be thoroughly reviewed.
DONE! The review process for these raises and promotions - many of which were done one day before the election in November - is underway. The process is being done in accordance with civil service regulations.
6. Perform a department wide review of township employee job descriptions and roles and look for redundancy and inefficiencies to streamline service and reduce costs. Realign staff duties accordingly to avoid overlap and ensure that duties are assigned to the appropriate employees and departments.
Improve Township Services
7. Implement procedures and technology to monitor projects, resident complaints and requests for services.
8. Develop Public/Private Partnerships to support services to Brick residents.
9. Tell us how we’re doing! Survey forms will be available online and at all township offices so residents can provide feedback and suggestions.
10. Implement a system to notify residents via email and text messaging of important township alerts and emergency conditions.
11. Review and begin the revision of the “Recreation Master Plan” based on input from representatives from the various sports and recreation programs, the Township Recreation Committee, Town Council, Senior Advisory Committee and others.
12. Explore possibilities for creation of a public dog park, including use of grants and private partnerships to fund construction and maintenance of the site.
Increase Non-Tax Township Revenues
13. Investigate new state, federal and private grant opportunities to supplement budget income and to expand services for Brick citizens.
14. Implement an aggressive collection process for delinquent (over one year) court fees, fines and penalties - currently, over $650,000 are unpaid.
15. Conduct comprehensive review of all township owned properties and redevelopment sites - make sure they are properly used or returned to the tax rolls.
16. Review fees charged to utilities and developers for roadwork service provided by Brick Township Police.
17. Review fee structure for the Building and Construction Department.
18. Review fee structure for EMS services and adjust rates based on the Medicare recommended rates. Medicare will reimburse seniors for 100% of the costs. Additional revenue can be used to expand EMS and other public safety services.
19. Explore the restructuring of Departments/Divisions in Town Hall to make Township services more effective and cost efficient.
20. Hold regular meetings with the Administrative Staff and Department/Division heads to improve communication and efficiency.
DONE! Mayor Ducey holds a Department / Division Head meeting every month to get updates on township work and services and have an open exchange of ideas!
21. Determine anticipated revenue loss due to Superstorm Sandy for the next 5 years. Also, determine anticipated revenue to the Township from Sandy-related grants, and Federal and State aid.
22. Instruct department heads to conduct cost benefit analysis to determine which services should be outsourced and which should be done in house.
23. Explore ways to reduce operating costs and increase revenues from Trader’s Cove Park and Marina to reduce the current burden on taxpayers for Marina operating expenses.
24. Conduct comprehensive review of the Brick Township Building and Construction Department.
25. Review cost and effectiveness of TNR Program and Animal Control Services. Costs of the Animal Control Services have increased dramatically in recent years.
26. Rescind the Executive Order forbidding township employees to speak with Council members.
DONE! Mayor Ducey announced the order on January 1 and an Executive Order was distributed to all Department / Division Heads.
Environmental Go Green
27. Conduct Township-wide energy audit to reduce energy dependence and cut utility costs.
28. Create an aggressive public education program on the benefits of recycling, including the tremendous cost savings to the taxpayers for avoiding tipping fees for garbage disposal.
29. Increase recycling in Town Hall and other Township owned facilities.
30. Continue to replace traditional lighting fixtures with more energy efficient lighting fixtures (street lighting, traffic signals, and public buildings and facilities).
31. Work to obtain certification with Sustainable New Jersey, which will qualify Brick to receive grant funding.
32. Form Economic Development Committee to support our current businesses and to encourage new businesses to come to Brick.
DONE! A Council Ad Hoc committee was formed to work with our business community to foster a stronger economy in Brick.
33. Seek input and increase coordination with the Brick Chamber of Commerce, the Brick Morning Rotary, the Brick Afternoon Rotary, the Brick Evening Rotary, and the Brick Tourism Commission. Utilize their expertise to explore innovative ways to draw consumers to Brick businesses.
34. Explore feasibility of an Economic Revitalization Audit (ERA) to assist the Township in identifying, charting and targeting growth opportunities in specific business districts throughout Brick. This process will allow us to identify empty commercial spaces, new opportunities and viable resources to realize untapped economic development, growth and revitalization potential.
35. Formulate a plan to encourage residents to shop and dine locally.
Expand E-Government Services
36. Upgrade our Town website to increase functionality, and make it more user friendly and informative.
37. Review all services and forms used by the public, and where possible, enable residents to complete forms and request services online.
38. Implement online registration for recreation programs.
39. Expand the acceptance of credit cards in Town Hall.
DONE! The Clerk's Office now accepts Visa, MasterCard and Discover for transactions. There are no fees to pay with credit cards in the Clerk and Registrar's!
40. Use technology to better inform residents about what’s going on in Brick. Expand the use of television, the municipal website, social media, emails and online communications to keep citizens informed.
41. Email Communications - Improve customer service request response by email and make sure every email is routed, tracked, and responded to appropriately.
Brick “Government at Work” Program
42. Hold regularly scheduled “Mayor-In and Mayor-Out Nights”, where residents can meet directly with the Mayor and department heads to discuss their ideas and concerns.
DONE! Mayor-Out Nights have already been scheduled and Mayor In Nights will begin shortly.
43. Email reports from the Mayor on township issues to all residents who sign up to receive them.
44. Advertise Office Hours for the Mayor, Council Members, and relevant Department/Division heads.
45. Promptly post on the Township website the minutes from all Town Council, Planning Board, and Board of Adjustment meetings.
DONE! Minutes are now being posted once they are approved by the respective boards.
Public Health and Safety
46. Establish Mayor’s Wellness Program in Brick.
47. Assess and improve the safety of the various pedestrian walkways and crosswalks in Brick.
48. Conduct comprehensive review of EMS services to determine ways to reduce response time, cut costs, increase revenue, and increase overall service. Work to increase coordination between the paid and volunteer EMS.
49. Implement plan to address vandalism and to increase security in our local parks.
50. Work with police, schools and private entities to address the heroin problem in Brick. Also, review options to renew the B-MAC drug abuse program.
51. Conduct comprehensive review of OEM plans to respond to emergencies.
52. Facilitate public/private partnerships with organizations to aid homebound seniors.
Improving our Quality of Life for Brick Seniors
53. Work with the Mayor's Senior Advisory Committee to identify new ideas to expand and improve services to Brick Seniors.
54. Explore the use of a Brick Township “wellness van” for health screening and education. Identify and promote special programs that promote healthy lifestyles and living.
55. Explore transportation options to assist Brick seniors in traveling to physicians, hospitals, shopping etc.
56. Initiate community-wide CPR program.
57. Identify and present volunteer and mentor opportunities.
Make Brick a Better Place for our Youth
58. Grant official Town Committee status to the Brick Teen Advisory Committee and invite our Town’s youth who participate on the Committee to present their recommendations at Town Council meetings.
59. Add a “teen classified” section on the Town website that will assist our teens with summer and part-time employment opportunities.
60. Seek Safe Routes to School Grants for eligible neighborhoods with schools on busy thoroughfares.
61. Recognize achievement in our schools by establishing a “Mayor’s Scholars” program for straight A students.
62. Establish summer internship program for Brick college students to volunteer in Town Hall over the summer and during the year for college credit.
Sandy Recovery and Storm Preparedness
63. Form Sandy Recovery and Mitigation Committee.
DONE! A Council Committee was formed to solely focus on our Sandy Recovery and Mitigation efforts. Previously, these were handled by the Land Use Committee in addition to the many issues that committee focused on. This new Committee's sole purpose will be to work on our community's recovery from Sandy.
64. Organize public presentation from the Brick Tax Assessor to educate residents on (1) what has been done to determine value, (2) what reductions/increases in assessed value to expect, and (3) what non damaged areas can expect following Superstorm Sandy.
65. Participate in (or organize) a meeting of local Mayors to identify the proper allocation on the next round of Sandy funding ($1.46 Billion for New Jersey). The majority of the money should go to homeowners.
66. Come up with solutions to address abandoned houses in Brick.
67. Establish better communications with surrounding municipalities and county government regarding decisions that affect Brick Township.
68. Make effort to join Community Rating System - NFIP, which will give Brick residents a discount on their flood insurance.
69. Prepare regular reports on rebuilding efforts to be presented at Council meetings.
70. Increase awareness of counseling services and mental health support groups to deal with anxiety and stress related to Sandy.
71. Work to secure grants to respond to emergencies, recover from them, and mitigate against their impacts.
"All this will not be finished in the first 100 days, nor will it be finished in the first 1000 days, nor in the life of this administration, nor perhaps in our lifetime on this planet… but let us begin."
- John F. Kennedy
Inaugural Address January 20, 1961